Pabst Brewing Company wins exclusive contract to provide beer for Kid Rock’s $124 Million World Tour, dealing a blow to rival Bud
Pabst Brewing Company has landed a major victory over its rival, Anheuser-Busch, by securing an exclusive contract to provide beer for Kid Rock’s upcoming world tour. Pabst’s Blue Ribbon beer, better known as PBR, will be the only alcoholic beverage served at the event, regardless of the location and size of the venue. The move …